New Transmission Oil Expands Opportunities in Over-the-Road & Commercial Markets


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New AMSOIL SAE 50 Long-Life Synthetic Transmission Oil (FTF) is specially formulated to meet the demanding requirements of manual transmissions found in high-torque, heavy-duty line-haul trucks and other commercial applications. Its synthetic base stock and premium additives help reduce gear and bearing wear, improve shifting and extend transmission life throughout drain intervals of up to 500,000 miles/five years.

AMSOIL Price Adjustment Effective July 1 2011

Multiple price increases from suppliers and skyrocketing freight costs have forced AMSOIL to implement a price adjustment effective July 1. The adjustment mainly affects lubricants. AMSOIL has received price increases from base oil and additive suppliers as recently as today, and therefore cannot yet determine the exact percentage of increase necessary; however, it is expected to be approximately 3 to 8 percent. While the adjustment affects both the U.S. and Canada, the percentage of increase may vary in each country as conditions dictate.

AMSOIL refrains from adjusting pricing as much as possible. Unfortunately, the current market is not conducive to long-term pricing stability. While crude has recently demonstrated marginal stability, chemical suppliers continue to increase costs, citing tight supply within the industry and noting the lag between the increased price of crude and increased costs of producing high-quality raw materials. This is affecting all lubricant manufacturers. As AMSOIL prepares to implement its third price adjustment since January 1, some competitors have already imposed their fourth price increase this year.

Updated pricing information will be available in the Product Pricing Interface in the Dealer Zone as soon as possible. Servicing Dealers are encouraged to inform their customers and accounts of the price adjustment; however, retail and commercial accounts will be notified of the impending price change by email, postcard and an Account Zone message. The AMSOIL Retail Catalog (G100, G300), Wholesale Price Lists (G3500, G8500) and Dealer Profit List (G3501) will be revised to reflect new pricing and commissions; watch the Dealer Zone for an announcement of availability. Repeated price adjustments prevented inserting the AMSOIL Retail Catalog in AMSOIL Magazine this Spring. AMSOIL plans to include the catalog in AMSOIL Magazine at the next regularly scheduled catalog revision October 1.

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